Big news Nokia has change its logo to signify the beginning of a new age
Following the time that Pekka Lundmark was appointed Nokia’s telecom equipment unit and became the CEO, she laid out the three-pronged plan: reset to accelerate, scale and reset. With the initial part of the plan complete, Nokia will now focus on speeding up and is changing its brand logo the very first time it’s done in 60 years to signify the change in strategy.
Nokia’s brand new logo
Nokia is removing blue and substituting it with whatever color is better suited to the circumstances and no color scheme is being assigned. Lundmark declared that Nokia is not only a smartphone manufacturer and is now it’s a “business technology company”.
There was a link with smartphones, and now we are a technology for business company.
Alongside growing its business in telecom equipment, Nokia is going to concentrate on selling equipment to other companies. This includes private 5G networks, as well as machines for factories that are automated which will place the company as an alternative against Microsoft as well as Amazon in this sector. Lundmark said that Nokia is looking at expanding and developing in other areas, too.
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